Google will update its Display and Video 360 policy at account level this month.
Google provided the following update and it is accessible on their page.
Google will make the more user-friendly in December 2022. Advertisers will be suspended if they violate the following policies.
- Systems that circumvent
- Coordination of deceptive techniques
- Promotion of unlicensed pharmacies
- Inacceptable Business Practices
- Violation of Trade Sanctions
- Content that is sexually explicit
A new policy page will explain that an account of a partner will be terminated if it is found out that the advertiser has been involved in repeated or predominant policy violations.
Advertisers and partners will both be able to appeal account suspensions. A link to this appeals form is included in the article.
We care. Display and Video 360 partners need to ensure their ads conform with new policies in order not to have their accounts suspended.
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