Google has removed Web Light from its website. This was Google’s way to speed up the delivery of pages and other content to users with slow internet connections. It used a lighter version to do so. Google that while this function worked well and allowed for greater access to rich content on the web, the increased cost of powerful smartphones means such functionality is no longer necessary.
Web Light: What is it? Google Lite was the name of Web Light, and it was launched by Google in 2015. Google would then take over the page and remove most of the media and heavy images, and only show the content to the user. Google added an Search Console filter that allowed you to view the pages being served by Web Light.
Google’s message. Google stated that Web Light was introduced to make it easier to deliver lighter and faster pages to users with entry-level smartphones. Although this function has been effective and allowed for greater access to rich content, the increased cost of smartphones with more power has reduced the necessity of such functionality. “We are committed to improving and refining our Search experience in order to satisfy the evolving needs of our customers.”
Retired Web Light user agent. This news means that Google has retired “googleweblight” as the Web Light user agent.
Removed documentation. Google also took down the web light help documentation. You can only access them by going to the Wayback Machine.
We care. Web Light was not popular with many publishers because they felt that it brought in lower revenue, or even no revenue. Publishers don’t like web pages or content that aren’t as expected. This feature was subsequently removed.
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