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Google Bard adds genuine citations in responses and more concise summaries

Posted on May 15, 2023May 15, 2023 by Luke Smith

Google Bard has added classic and more genuine citations to the answers it provides and also is able to provide better summarization. We do not yet see these improvements and enhancements live yet but Jack Krawczyk from Google shared some examples on .

Citations improved. Google Bard now shows sources with numbers, like true citations, next to the responses. You can click on the numbers to see the source for that information. “Bard can now help you identify which parts of a response match a source. For the responses with sources, you’ll see numbers alongside the response. By clicking on the numbers you will now be able to identify the section of the text that matches the source and easily navigate to it.,” Google posted in the .

Here is a screenshot from Jack Krawczyk showing the numbers on the left side, with a “learn more” linked below.

Bard Citations 800x419

Concise summaries. Google also updated Bard with more advancements to its large language models to get better at providing better summarizations for answers. ” Bard is “better at summarizing information, which is especially helpful when you want to get the gist of a topic quickly,” they posted in the .

Here is a screenshot from Jack Krawczyk showing the summary:

Bard Summary 800x513

Why we care. Citations and and the overall web ecosystem. Google is trying to address some of that with this update to offer more links in the Google Bard responses. Also, better summarizations with improvements to the LLMs Google has is useful and exciting to see, especially over time.

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About the author

Barry Schwartz

Barry Schwartz a Contributing Editor to Search Engine Land and a member of the programming team for SMX events. He owns , a NY based web consulting firm. He also runs , a popular search blog on very advanced SEM topics. Barry can be followed .

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Luke Smith
Luke Smith
Luke Smith is a paid media consultant specializing in performance marketing such as SEM, paid social, video, and display. He has worked at a media agency in Sydney, Australia for over three years, running Facebook, AdWords, YouTube, Snapchat, and Twitter activity for large multi-national companies. With his expertise in lead generation, he has helped online coaches and entrepreneurs build their business online using targeted Facebook Ad strategies alongside a solid marketing funnel and provided services to large corporations including Estée Lauder, Clinique, McDonald's, Bobbi Brown, and Bacardi.
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Luke Smith

Luke Smith is a paid media consultant specializing in performance marketing such as SEM, paid social, video, and display. He has worked at a media agency in Sydney, Australia for over three years, running Facebook, AdWords, YouTube, Snapchat, and Twitter activity for large multi-national companies. With his expertise in lead generation, he has helped online coaches and entrepreneurs build their business online using targeted Facebook Ad strategies alongside a solid marketing funnel and provided services to large corporations including Estée Lauder, Clinique, McDonald's, Bobbi Brown, and Bacardi.

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